Pilates and stress relieve

Since a couple of months I am taking a Pilates session once a week. Kate Wodash, a client of mine, offered the first sessions for free, because she was so satisfied with my service to her. ‘Why not’ I said to myself, I also was curious, ‘What is Pilates?’. Now I am enjoying it so much. Without her introduction I would have never taken Pilates.

When Misty, a participant of my web 2.0 workshop, started her ‘Tranquility CS’s blog‘ in her opening post she writes: “Each post will provide the latest tips, techniques, and articles to help you relieve the effects of stress including: stress-related headaches, neck, and shoulder pain.”

Reading that I realize most of the trainings like Pilates are focused on people who have pain. I always see myself as healthy and sometimes I have a little pain. I had no idea that all that pain is stress related and that a lot of tension is not yet painful. I have no idea under how much pressure and stress my body is, just because of my normal work day. Sitting at the computer, my mind works hard, my body is not moving. Because I create value and receive value through that work I don’t have the experience of being frozen, but my body is most of the day not moving at all, only my fingers and my eyes.

I am so happy that Kate sold me on Pilates, even I thought I don’t need it. She did know I need it, she could see it in my body. I started most of all because I trusted her.

How do you sell to people who think they don’t need your service or product after you as the expert see they need it? This question sounds already like you have to sell. If you ask Kate, she did not sell at all. For her it is a surprise to have me as a repeating customer and fan who refers new clients.

What Kate did: She never stopped inviting, subtle and playful. If you ask me what kept her going: Her love for people and her passion for her business, that’s what I sense.

How do people feel around you?

It’s not about you, your service or your product. How do people feel when they are around you? If they feel pleasure they buy what you have.

That is what I learned in our How To Talk To Men class. Martin Sage did a coaching interview with one of our participants. She wants to sell art. He told the story of one of his coaching clients. She makes $50.000 a piece. I heard this story before. But this time it really hit me.

It’s not about you, your service or your product.

It’s not about me, my brilliance, my excellent product, my amazing service. It is not about where I am good at. When people feel good, enjoy themselves around me, they hire me to feel that again or they buy my product to remember that experience and re-live it.

When you are the salesman your job is to be amused. What ever happens you enjoy yourself and have a great time. People are attracted, feel the vibe. They want to take the experience with them. Whatever you have, they buy. It reminds them of the pleasure they had around you.

It’s not about you, your service or your product.